Bontiful

The delectable, sinfully delicious brand, Bontiful, is marketed towards those willing to indulge in a guilty pleasure at a slightly higher price. Bontiful’s packaging is meant to ellicit the mystery and intrigue of something forbidden that’s just within reach.  

Each flavor has its own acccent color and unique pattern to catch the eye and stand out in contrast with the dark background. The pin stripes and patterns are meant to be reminicent of barriers to help convey the notion that the bon bons insde the packaging have been sealed away and are waiting to be discovered and unleashed.

Programs Used: Adobe Illustrator, Clip Studio Paint, Adobe After Effects